Abstract: . . .  presented with an emphasis on "access to information" and "use of information". In addition, the study indicates the type of personal information that is considered to be private. This can help web merchants to behave in a non-intrusive manner and to avoid asking unnecessary information especially in the early stages of the relationship. A privacy concern continuum can be schematized as shown in . . .
. . .  as Pavlou and Chellappa, op. cit.; Belanger et al., op. cit.) showed that privacy statements are not heavy predictors of online trust, a potential explanation might lie in the fact that web merchants' online privacy policies are still insufficiently detailed. Indeed, Gurau, Ranchhod and Gauzente (op. cit.) found that only 15% of US e-tailers provide privacy charts. Once the situation . . .
. . .  features, seals and trusted third parties' role, that also influence the formation of trust. Future research should try to assess the relative predictive power of each of these features along with detailed privacy and security statements.  . . .
. . .  and trusted third parties' role, that also influence the formation of trust. Future research should try to assess the relative predictive power of each of these features along with detailed privacy and security statements.  . . .
. . .  trusted third parties' role, that also influence the formation of trust. Future research should try to assess the relative predictive power of each of these features along with detailed privacy and security statements.  . . .
. . .  Journal of Electronic Commerce Research, VOL. 5, NO.3, 2004 Page 181 WEB MERCHANTS' PRIVACY AND SECURITY STATEMENTS: HOW REASSURING ARE THEY FOR CONSUMERS? A TWO-SIDED APPROACH Claire Gauzente LARGO - University of Angers, France claire.gauzente@univ-angers.fr ABSTRACT  . . .
. . .  Phone Credit card Page 15 Journal of Electronic Commerce Research, VOL. 5, NO.3, 2004 Page 195 would be limited to other highly regulated countries. However, the results indicate that our consumers' sample exhibits an average concern that is relatively high (3.30 on a 7-point scale) with reasonable deviation (1.48). Hence, the conclusions of this study . . .
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